Human Arc was looking for something new and different to do for the biggest annual trade show. Leadership kept saying that they wanted to see something and do something “incredible”, so I took that as my direction and gave them . . .
A comic-book theme that worked across booth displays, signage, email campaigns, collateral, event-specific business cards, and caricature cutouts.
The caricatures were drawn by myself based off of their CEO, COO and sales leader for the event.
*This work was completed as an employee of Human Arc and should not be considered freelance/consulting work.